SEO Step by Step – Phase 0

Getting noticed by the search engines. Search Engine Optimization is the mechanism of increasing traffics to your website by improving internal and external factors relating to the content and influencing results and ranking, ultimately conversions, in search queries....

Google Instant Results

Google Instant launched today, allowing people’s search results page to change dynamically as they type. This is impressive technology as it now requires a unique query to Google for each letter typed.  Assuming the average query is approximately 20 characters this...

SEO Tips for Small Businesses

It should go without saying that there are a lot more variables that go into Google’s organic algorithm.  Most small companies, however, don’t have the ability to focus on many of the intricacies of SEO like the big firms do.  In steps the 80/20 rule – do 80% of the...